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Hello
I’m Cam MacMurchy
I am a former radio and television journalist now in communications with a Hong Kong-listed technology company. I also ran a podcast for a while, occasionally contribute to Apple news website 9to5Mac, and am a member of the Forbes Communication Council.
This is a personal site partly for fun, partly as a place to store things I’ve done, and partly as a place to blog about things I care about whenever I have time, which are usually related to technology, media, and travel.
Please feel free to poke around and see if anything interests you. I also invite you to sign up for my newsletter — you even get the option of selecting blog posts only on the topics you are interested in.
Thanks again for visiting, and don’t hesitate to get in touch. You can find contact info at the bottom of this page. Cheers!
Welcome
Here's What I Do

Digital Transformation
Digital Transformation

Corporate & Crisis Communications
Corporate & Crisis Communications

Productivity & Efficiency
Productivity & Efficiency

Digital & Social Media Marketing
Digital & Social Media Marketing

Radio & Television
Radio & Television

Public Speaking
Public Speaking
“The best writing is the writing that is done for an audience of one. Yourself.”

Latest posts
Technology Studio
Must-have apps, practical productivity hacks, social media dos and don’ts, getting around the Great Firewall, and the business of technology.
January 21, 2022
11:54 pm

The first iPad apps have made their way to the Mac — but they’ll cost you
Reading Time: 3 minutes Project Catalyst is already successful at breathing new life into the Mac app ecosystem.

Siri watch face settings still exist, just not where you’d think
Reading Time: 3 minutes watchOS 6 has some mighty fine improvements and one weird change.
Latest posts
Media Studio
A look at everything from massive public relations fiascoes to the winners and losers in this new era of journalism — and what tomorrow might bring.
September 30, 2020
12:44 am

McDonald’s public pursuit of its former CEO a fascinating case study
Reading Time: 2 minutes The burger joint has decided to toss out its dependable PR recipe and try something totally new.

PR guru Edward Segal joins the PR & Law Podcast to talk COVID-19, Facebook, and how to prepare for speeches under intense media scrutiny
Reading Time: 40 minutes A chance to get some communications advice from one of the most experienced pros in the business.
Latest posts
Travel Studio
Turn off your phone and get your mind off work! Exploring the world of airlines, lounges, and exotic locales with a camera, laptop, and a few extra airline points.
February 18, 2022
9:32 pm

Experiencing the pinnacle of Cathay Pacific service: a look at first class from Hong Kong to New York
Reading Time: 13 minutes Cathay Pacific may have lost some of its prestige to luxury carriers from the Middle East, but it hasn’t lost its touch.

Cathay Pacific finally opens proper airline lounge in Mainland China
Reading Time: 2 minutes After years of sub-par lounges in Mainland China, Cathay Pacific has finally opened a space that rivals its premium lounges in other world cities.
Listen Up
The PR & Law Podcast
The news is jam packed each week with scandals, gaffes, blunders and embarrassments, so why not learn something from it?
Cam and Ewan look at the top stories making news each week through a PR and legal lens, sharing insights and practical advice for businesses, entrepreneurs, in-house council and communications pros.
NEWSLETTER
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Articles Published in:
(Back in my journalism days)





Editor’s Picks
.
- Inside the Bitcoin Bust That Took Down the Web’s Biggest Child Abuse Site - WIRED
- The Chips That Rebooted the Mac - WSJ
- Confessions of a Digital Hoarder - The Atlantic
- A Vibe Shift Is Coming. Will Any of Us Survive It? - The Cut
- At the Olympics, the Lovable Panda Mascot Can Smile and Wave. But Speak? - Wall Street Journal
- The Cult of Casey's: How Gas Stations Became Essential to American Culture - Men Yell at Me
- ‘Say Souls Aboard’: How Professionals Sound Under Pressure - Breaking the News
- Dan Bongino and the Big Business of Returning Trump to Power - New Yorker
- Facebook’s Vast Wasteland - Galaxy Brain
- Let’s Talk About Privilege - The G-File
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Follow @zhongnanhai
My latest column: my family and I have been stranded on Hainan Island for more than a week and with no end in sight. We are living proof that China’s extreme Covid suppression measures are messy, confusing and unsustainable.

My family’s Hainan holiday nightmare shows misery of travel in zero-Covid China
Despite each of us testing negative for Covid-19 more than a dozen times, my family and I remain stranded on t...
www.scmp.com
Tim Hortons China Edges Closer to US Listing // Haven’t been to one in #China yet, but visited one in #Bangkok a few times. @TimHortons

Tim Hortons China Edges Closer to US Listing
Canadian coffee chain Tim Hortons has recently made further progress in plans to list its Chinese business division ...
pandaily.com
Last day in #Bangkok. Back to #HK after more than 100 days of travel.
BREAKING: Former Twitter employee Ahmad Abouammo was found guilty of spying for Saudi Arabia.
While working at Twitter, he searched up users who criticized the Kingdom of Saudi Arabia and shared that info with kingdom officials in exchange for $$$.

Former Twitter Employee Convicted of Spying for Saudi Arabia
Ahmad Abouammo was found guilty of spying and money laundering.
www.wsj.com
Did Tinder ruin dating for everyone?

My Tinder Decade
How did a dating app become my longest running relationship?
apple.news
I hope to go into the office during the “monitoring” period too, but a same day #RAT is required. That seems reasonable. (I land in #HK on Friday, the first day of the new 3+4 policy)
i'm also confused why people allowed to go to work during the four days of home monitoring....?
First time I’ve seen the sarcastic “not” since the 90s. Tell me it’s not coming back!? I’d love it if it was. Not.
What a shock. Not. New baseline established. Welcome to a new normal: https://twitter.com/EvanFeigenbaum/status/1555579111581564928?s=20&t=bjMI7-o5emmNj7I6hdoEuw https://twitter.com/niubi/status/1556392993640382465
Contact Me
I would love to hear from you.
