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Hello
I’m Cam MacMurchy
I am a former radio and television journalist now working as a PR director at a multinational Internet and technology company listed in Hong Kong.
I’ve loved technology since I was a kid, when I got excited in the run-up to the launch of Windows 95 and installing a 9600 baud modem. I also had a dream to be a journalist (a sports reporter, originally!), which I was fortunate to do for several years before moving to the other side. I have now been in public relations for nearly two decades, but the industry is constantly changing and staying fresh. I’m most interested in the intersection of technology and communications, and am laser-focused these days on finding new ways to leverage technology to tell more compelling stories and work more efficiently.
This site isn’t all about work, though! Please feel free to poke around and see if anything interests you. I also invite you to sign up for my newsletter — you even get the option of selecting blog posts only on the topics you are interested in.
Thanks again for visiting, and don’t hesitate to get in touch. You can find contact info at the bottom of this page. Cheers!
Welcome
Here's What I Do
Digital Transformation
Digital Transformation
Corporate & Crisis Communications
Corporate & Crisis Communications
Productivity & Efficiency
Productivity & Efficiency
Digital & Social Media Marketing
Digital & Social Media Marketing
Radio & Television
Radio & Television
Public Speaking
Public Speaking
“Writing can be cathartic, and doing it without deadlines or quotas is truly liberating.”
Latest posts
Technology Studio
Must-have apps, practical productivity hacks, social media dos and don’ts, getting around the Great Firewall, and the business of technology.
December 19, 2020
11:25 pm
Siri watch face settings still exist, just not where you’d think
Reading Time: 3 minutes watchOS 6 has some mighty fine improvements and one weird change.
Hong Kong fintech startup integrates multiple accounts into a single dashboard
Reading Time: 2 minutes The goal is to track spending and work towards financial goals in a slick looking app — if you’re okay giving a company your bank passwords.
Latest posts
Media Studio
A look at everything from massive public relations fiascoes to the winners and losers in this new era of journalism — and what tomorrow might bring.
September 30, 2020
12:44 am
McDonald’s public pursuit of its former CEO a fascinating case study
Reading Time: 2 minutes The burger joint has decided to toss out its dependable PR recipe and try something totally new.
PR guru Edward Segal joins the PR & Law Podcast to talk COVID-19, Facebook, and how to prepare for speeches under intense media scrutiny
Reading Time: 40 minutes A chance to get some communications advice from one of the most experienced pros in the business.
Latest posts
Travel Studio
Turn off your phone and get your mind off work! Exploring the world of airlines, lounges, and exotic locales with a camera, laptop, and a few extra airline points.
September 18, 2019
10:38 pm
Cathay Pacific finally opens proper airline lounge in Mainland China
Reading Time: 2 minutes After years of sub-par lounges in Mainland China, Cathay Pacific has finally opened a space that rivals its premium lounges in other world cities.
A maiden journey on Hong Kong’s sparkling new high-speed train
Reading Time: 8 minutes
It’s time to take a ride on the fastest train out of town. Here’s what it was like.
Listen Up
The PR & Law Podcast
The news is jam packed each week with scandals, gaffes, blunders and embarrassments, so why not learn something from it?
Cam and Ewan look at the top stories making news each week through a PR and legal lens, sharing insights and practical advice for businesses, entrepreneurs, in-house council and communications pros.
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Articles Published in:
(Back in my journalism days)
Editor’s Picks
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- The Erosion of Deep Literacy - National Affairs
- How China Turned a Prize-Winning iPhone Hack Against the Uyghurs - MIT Technology Review
- How the Rich and Powerful are Shutting Down Free Speech - Daily Kos
- They Told Their Therapists Everything. Hackers Leaked It All - WIRED
- Can China Create a New World Order? - Foreign Policy
- How Yahoo Became an Internet Villain - The Atlantic
- The Unlikely Success of Fish Sticks - Hakai Magazine
- I Once Tried to Cheat Sleep, and For a Year I Succeeded - Quartz
- They Hacked McDonald’s Ice Cream Machines—and Started a Cold War | WIRED
- Alex Berenson: The Pandemic's Wrongest Man - The Atlantic
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Follow @zhongnanhai
Just an incredible headline. It feels like the world is upside down.
House Republicans oust a defiant Liz Cheney for her repudiation of Trump‘s election lies.
”We cannot both embrace the big lie and embrace the Constitution,” Ms. Cheney said after a closed-door m...
www.nytimes.com
Clubhouse begins rolling out beta version for Android - Axios
Audio app Clubhouse comes to Android, expanding beyond iOS — Axios
Clubhouse on Sunday announced that it will begin rolling out its beta version for Android. Why it matters: Downloa...
tecstud.io
Sports-media outlet the Athletic is no longer in merger talks with Axios, but it is continuing to pursue a tie-up and sees the New York Times as a top contender
WSJ News Exclusive | The Athletic Halts Merger Talks With Axios, Eyes New York Times
The sports-media outlet is no longer in discussions with news publisher Axios, people familiar with the matter said,...
cams.link
This article isn’t perfect, but serves as a good wakeup call for the many, many people I talk to who still don’t take #China’s growing power seriously.
Washington is playing a losing game with China | East Asia Forum
The West needs to implement a better China strategy than antagonism, which only further entrenches hostility, justifie...
www.eastasiaforum.org
As others have pointed out, “exaggerating” or simply lying?
I probably won’t use this feature, but love to see my favorite RSS reader continuing to improve. @Inoreader
Listen To Your Favorite Podcasts With Our New Audio Player | Inoreader blog
An RSS Reader like Inoreader can be used for many things besides reading. One use case we see frequently is…
www.inoreader.com
What John Denver Means to Some Asian Immigrants - The Atlantic
The Song That Sold America to a Generation of Asian Immigrants
John Denver’s “Take Me Home, Country Roads” had an unlikely resonance across Asia 50 years ago. Toda...
cams.link
Contact Me
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